Podcast #1: Elments of Design

What does it take to create good graphic design?

~ Understanding the elements and the principles of design. Not just knowing how to use a computer.

What is the difference between elements and principles?

~Elements are parts of visual deign that can be isolated while principles tell how elements are organized

Name the six (6) elements of design.

~ Line

~ Shape/Form

~ Space

~ Texture

~ Value

~ Color

What can lines aid in, when alone or combined with  other lines or shapes?

~ Readability, appearance, and message the design communicates

Which lines suggest a feeling of rest? Why do you think? 

~ Horizontal; they are flat across therefore your eyes do not move throughout the page.

Vertical lines communicate a feeling of what? Why do you think?

~ Loftiness

What lines suggest a feeling of movement? Why do you think?

~ Diagonal lines

Soft, shallow curved lines suggest what? Why do you think?

~ Comfort

These lines suggest confusion and turbulence? Why do you think?

~ Deep acute curves

What element defines a specific area of space?

~ Shape

What is the difference between two dimensional shapes and three dimensional shapes?

~ Two Dimensional: has width and height

~ Three Dimensional: has depth as well as width and height

Describe the difference between geometric shapes and organic shapes?

~ Geometric shapes are a structured symmetrical shape while organic shapes are found in nature or man made shapes

What are abstract shapes?

~ Stylized/simplified versions of natural shapes

Which basic shape projects an attitude of honesty or equality?

~ Square

What do triangles suggest?

~Action/Stability

Circles convey feelings of what?

~ Protection

Describe positive space and negative space?

~Positive: refers to the object or elements used in a design

~ Negative: refers to the shapes arounds or inbetween the elements

What is texture?

~ The actual surfice of a design with the reader actually being able to feel the texture of the paper and materials used. The physical feeling.

Incorporating texture into a design can help do what?

~ Help to create richness and depth

What is value?

~ The degree in light and dark in a design, and gives objects depth

What is another name for value?

~ Tone

What can the element of color do when incorporated into a design?

~ Create images and convade moods